Another exercise called The Happy Cheeks Sculpting involved smiling without showing teeth, pursing the lips together then placing the fingers on the corners of the mouth and slide them up to the top of the cheeks and holding for 20 seconds.
“Facial exercises that may be beneficial include those that entail puckering and squeezing the cheeks,” Prof Alam added
“There are many muscles that collectively allow movement of the cheeks, and our study showed that building these up makes the upper and lower cheeks look fuller.”
A panel who were asked to rate the change found that upper cheek and lower cheek fullness, in particular, was significantly enhanced as a result of the exercises.
In addition, the raters estimated average patient age decreased over the course of the study from an average of 50.8 years to 48.1 years at 20 weeks.
“That’s almost a three-year decrease in age appearance over a 20-week period,” added Prof Alam.
The women involved in the study also reported being highly satisfied with the results.
The research was published in the journal JAMA Dermatology.